Tuesday, 11 June 2013

Week Fourteen

SECOND PITCH TO MARKETING:

This week saw our second and final pitch to marketing, my mind was elsewhere with it being the College Football Play Off Semi Finals but I stuck with it. Here is my individual review of each individual's presentations:

Allikah - Allikah had a technical fault as the slideshow of her photography wouldn't work. However, the client was very impressed with the photography she had taken and seemed to like the idea of the tower she had created but they wanted it to be branded to go with the College.

Jonny - Jonny's product for the client was the student profiles of us in the group. These were warmly received by the clients as it showed us off as those who have put in a hell of alot of effort into the showcase to get it running.

Josh (Myself) - I thought that despite my mind being elsewhere, I sold my product well. The client was fully briefed on the way we were promoting the Showcase through Twitter and were very impressed with the Keighley Cougars Teamsheet Sponsorship as this allowed publicity to around 1k a game and also allowed the College to go on after the Showcase.

Laura - If one product went down like a house on fire, it was definitely Laura's voxpop. It was absolutely awesome. The client thought it was fantastic how Laura had used other students to help promote the college from various courses and said they would use it in years to come to promote the College.

Michael - Michael has a severe lack of confidence in these sort of situations what could have proved a severe hindrance to the rest of the group if he bottled it but he came out strong much to the surprise but thankfulness of the rest of the group. I personally though Michael gave a strong presentation in which he covered all bases even if his video had not rendered due to some technical difficulties.

Robert - They were very impressed how Rob had used the College Colours and the fact he had incorporated the fact we are based in Saltaire, which is in a World Heritage Site, well in his poster design. Like Sam he didn't really had that much to talk about and the only negative was his use of the old College logo.

Sam - Sam was very positive whilst promoting his postcards. The prototypes went down well with the client and they responding with some very positive comments towards Sam. He didn't really have that much to talk about in his actual pitch, the only negative being he'd used the old College logo.

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